Eleanor N - A level Media blog

 

1.        Explain how meanings are established through intertextuality. Refer to source A in your answer [10] Magazines typically use intertextuality to convey their meanings to the audience, because the reader will more likely be interested in it if its something they are culturally aware if, or make the front cover relatable to another so it also reflects their values, and add deeper meanings into the text. The Big Issue is a good example of a magazine that frequently uses intertextuality in its front covers each edition. They need to make it relevant, interesting and attractive in order to appeal to its ABC1 audience demographic, which is sold by street vendors,   who are typically homeless people. This automatically gives the magazine a better reason to buy it, as 50% of its value goes to the vendors. Because the average big issue reader Is likely to be well educated, interested in politics and high culture, as well as wanting to make a differ...

1. Analyse the representations in Sources A and B. Use any relevant feminist theory i n your answer. [10] (15minutes) Plan: Theorists: Van zoonen, Butler, Hooks Representations of Meghan, The Queen, model, Amal, Jihadi Brit Daily Mail- Negative- saying that school girls are committing suicide as they are bullied about their appearance when a slim model is told she is fat. This is shown through the big headline title about the suicide rates and the sub heading about the model, alongside an image of the model, even though she is slim. Daily Mirror- Positive- Jihadi Brit helped Firefighters in hospital but Meghan took a £33 million plane trip Shown in the extra stories at the top of the page with a pictures of them. They are quite small to give the main headline more significance. Daily Mail- it is a mid market so it has to cover important stories as well as being humorous, therefore it appeals to a middle class audience who will have the same views a...

Analyse the representations constructed in sources A and B: In source A, The telegraph constructs a mixed representation, that is mostly sympathetic and uses positive steriotypes, however portrays a negative stereotype about the royal familys emotions about the situation. It does this through the use of headlines, and use of words in its copy. For example, the headline: "Harry and Meghan quit the firm" is professional and has the general conevntions of a tabloid newspaper where it talks about the event, not having a stereotype, and in the copy it decribes the familys emotions that they are dissappointed and sad at the departure, however their plans reveal that they will still remain with their royal titles as working individuals. This evokes its target audince, who are ABC1 skilled professionals, to respond positively and think deeply about the article and positions the audience to feel sympathetic for the pair. Van Zoonen might argue that men and women ar...

News paper 1 section A- 45 marks Daily Mail and representation: Because the daily mail is a mid-market tabloid, it has to cover current affairs as well as soft stories such as royals, celebrities, or entertainment. It relies on: Sensationalised personal and emotive journalism prioritising positive representations of individuals in a dominant social group, traditional family values, british culture, right wing ideas and conservatives prioritising negative representations of minority groups The Guardian and representation: Ownership model means it exists to promote objective, progressive, liberal journalism- free from the need to please an owner to achieve mass sales Liberal and internationalist focus on reporting global and national current affairs and important social issues seeks to represent social groups and issues objectively prioritizes positive representations of left wing issues and individuals Be critical of the dominant political group- conserva...

Feminism theories: Feminist Thoery- van zoonen Women are often objectified in media representations and she emphasises the importance of gender being seen as socially and and culturally constructed , as a result gender can vary depending on cultural and historical contexts. We live in a patriarchal world where men dominate women. Feminist theory- Bel Hooks Feminist critiques of the media focus on challenging patriarchal and sexist representations. Intersectionality  considers the way in which multiple identities and systems of oppression overlap e.g. in relation to the multiple identities that create an individual identity (gender, race etc). Intersectional approaches to feminism draws attention to the importance of considering how the interactions of identities results in oppression. Hooks argues that media representations often reflect these oppressive ideologies. The Killing: Representations in media are often simplistic and reinforce dominant idea...

Discuss the representations/use of media language in sources A and B using a named theory WITH ANALYSIS [10] Anlaysis section: Source A Source B Source A constructs a mocking and selfish representation of Meghan and Harry mostly through the use of language in the splash and titles. The use of words such as "orf you go" and "her maj" is incorrect and informal language which can be seen as making fun of Harry and Meghan as well as constructing a 'don't care' tone for the paper. The way the Sun has shortened words such as 'maj' offers a rude and would appeal to a more younger adult audience who use that type of language. As well as this, the image used has a big contrast to the way they talk about them by using a happy and positive picture with negative and mocking text. This could imply that they don't want to receive negative backlash so they have added a 'nice' picture to distract this. Bel Hooks' theory of the repres...

The idea of a village being safer for kids than a city has been the ideal message for many years, however, a place is only seen as safe when compared to one that is unsafe. .  If population size is the determining factor of safety,  Alaska has a higher murder rate than New York City,the assumption that Americans who live in certain places are inherently kinder and better people than those who live elsewhere. Storytellers of the Gothic tempt us with the single-minded idea of small town goodness but underneath there is something sinister about it- letting us believe that a typical american high school seems innocent to be invaded by the bad, rendering the community's fear of anyone who looks or seems different than them. The cast said that stranger things season 2 is much more darker and will draw more from horror movie sources. Nightmare on Elm street and Halloween are both social critiques of neighborly small communities whereas Grem...

Representations work by enforcing or reinforcing stereotypes - A stereotype is a characterization of an individual or group that has certain features. They work as symbolic codes or signs. They can be positive or negative, but they're often generalized and inaccurate. They become accepted in society because of the frequency in which they are used. -Barthes, creater of semiology, suggests that the values associated with stereotypes are in fact myths. Representations can be made through: Class Age Gender          → CAGED Ethnicity Disability Often these CAGED representations are useful for starting points for analysing media messages. -When analysing texts, always consider; which stereotypes are positive which are negative what are the messages communicated as a result For example, Middle-class, educated white men will always be seen as positive in comparison to teenage boys, blonde woman and asylum seekers. -The ASA (Advertising...