Eleanor N - A level Media blog

Genre Conventions: Broadsheet: largest newspaper format and is characterized by long vertical pages. Aims more for a ABC1 audience Professional and sophisticated- "black top" Densely packed pages with lots of information and minimal images- appeal to older readers Contains business, politics, major world events- Factual "quality press" Event > emotion Papers include: Daily Telegraph (R); The Guardian (L); The independent (L); The Times (R) Tabloid: a newspaper with a compact page size, smaller than broadsheet Exaggerated- "tabloideese" language and pun-based "Red top" lots of colour less sophisticated to appeal to national readers age (9 years old) large, dramatic pictures with little information Human interest stories- personal and focus on 1 person special offers and vouchers appeals directly to reader emotion Papers include: Daily Mirror (L); The Sun(R); The Star Mid Market Papers: Daily Mail(R); ...

Technological Convergence: Refers to technologies coming together; technologies that were separate (phone/camera/data) that now share resources with each other and interact with each other synergistically to create new features and offer more features than a single device. Media industries are diversifying so they can produce and distribute across several media i.e. online newspapers, audio podcasts, video games and films.  Today, we are surrounded by a multi-level convergent media world where all modes of communication and information are continually reforming to adapt to enduring demands of technologies. This convergence is changing the way we create, consume, learn and interact with each other . We no longer live in a world where video games, TV, film, newspapers etc exist separately, they have converged together. Synergy: convenience and profits for institutions Convergence: convenience for the audience/viewers (film exhibition)= Multi-platform film marketing and ex...

Explain the impact of digitally Convergent Media platforms on video game production, distribution and consumption. Refer to Minecraft to support your answer. [15] The development of Minecraft in 2011 came at a time when video gaming was increasingly focusing on online and multi-platform gaming, a response to the rise of gaming on a range of devices, other than consoles l. Digitally convergent media platforms opened up opportunities for games distributors to reach a wider audience of non-traditional gamers who game on media devices such as phones and tablets. This is evidenced by the media convergence that enables digital distribution and final access which hitherto has not been available. This was exploited by Persson in the distribution and circulation of Minecraft, meaning fewer master copies of the game were needed. Minecraft became a multi-platform game aimed not just at PC gamers but those who own smartphones, Microsoft Xbox consoles and hand held devices for example. Not only...

Newspapers are not usually profitable but are seen as a means of gaining political and social influence, so are often owned by rich individuals rather than conglomerates so these businesses tend to specialise in newspapers(and sometimes magazines) publishing rather than a range of media. News International is part of a media conglomerate(publishing newspapers, books and radio), which has only recently separated from 21st Century Fox. The Mail and Metro newspapers and some magazines are the only mass media interest of The Daily Mail and General Trust. Northern and Shell produce newspapers and magazines but were once owners of Channel 5. Trinity Mirror mostly runs national and regional newspapers. Daily Newspaper Market Share (%) The Guardian and Observer are owned by a trust set up in the 1930s to protect the editorial independence of the Guardian newspaper and to safeguard journalistic freedom and the newspaper’s liberal values. These liberal values have meant support from the Gu...

Explain how the political context in which newspapers are produced, influences their ownership and regulation. Refer to The Guardian and The Daily Mail newspapers you have studies to support your answer [10] (15 minutes) The guardian is a left-wing labour paper which is entirely focused on socialism. Therefore if they were to write an article on immigration, for example, they would be more relaxed and open to the idea of it, whereas on the other hand, The Daily Mail would be more critical and harsh on immigration as they are right-wing who support conservative, leaning more towards capitalist views. This would lead to more offensive headlines and use of savage language towards immigration if the Daily Mail wrote it- They once wrote: "sickly immigrants add £1bn to NHS bill". Here, this shows the Daily Mail being very critical and bias towards them, indicating that they are using Britains resources for their fulfilment, especially since they don't come from Britain. This ...

"Using the article, consider how Disney utilizes its assets to promote, distribute and exchange their films" Disney is a global entertainment conglomerate which makes films for the mass entertainment market. Its one of five big media companies including paramount. They own numerous platforms including ABC, Marvel Studios, Lucasfilm, 20th century fox and Disney music group. Disney owns around 35% of the film market. Disney uses vertical integration- a process in which they have to produce, market, distribute and create merchandise for their products. For example, Disney produced High School Musical in their studios, marketed it on Disney Channel and ABC news by interviewing the cast. They have merchandise which includes apparel, bags and makeup. Disney's reboot strategy, as suggested by Hesmondhalgh is very controversial. Some say it's uncreative and unoriginal and that Disney is profit-driven however, on the other hand, others think its a good idea because Disney...

We need rules to protect our freedoms. Too much or too little regulation and there is so meaningful freedom. Too much regulation means that the press has no freedom and have little on what they can publish. There is no creative license and they can control what they want us to think. Too little regulation is dangerous because there is so much freedom which promotes them to put out fake stories which can potentially damage peoples lives. The Leveson inquiry This was set up to investigate the practices and ethics of the press. Leveson recommended that there should be a state-backed regulator to hold the press to account. Key points include; independent of serving editors, government and business. new self-regulation body recommended. no widespread corruption of police by the press found politicians and press have been too close. press behaviour at times has been "outragous" Regulation: An independent regulatory body for the press should be established. It sho...