Eleanor N - A level Media blog

What are the differences in the timeline of production for Jungle Book 1967 and Jungle Book 2016? 2016: created on computers (CGI); focused more on Mowgli's background Animation version appears dated, in large part because it appears to use the Xeroxing Method, but that doesn't detract from the great story Disney had created. 1967: was 78 mins long- production costs and cinema running availability- not everyone has a TV (DVD)    2. What technologies were used on the 1967 production? They used a multiplane camera which created an illusion of depth which helped make animated films look more interesting and realistic.They won an engineering academy award. It had a sense of 3D depth in a cartoon setting.     3. What technologies were used on the 2016 production? They merged animal voice and human voice to make it sound real. They had virtual cameras and photograohed the creatures against a real background. Animals and backgrounds were craeted on computers.

Key Terms: Synergy- Where two or more compatible products/organisations sell eachother e.g. theme parks, merchandise, Kelloggs Cross Media convergence- using different media forms in order to promote a product. Intertextuality- the shaping of a text's meaning by another text. 1967: They handle its own marleting and promotion for films produced and released by Walt Disney. They diversified into theme parks (Disneyland) and TV Disney had been aware of this merchandising in the beginning. 2016: Technological convergence= having one or more technology in one machine e.g. phones= watch, internet, video player, camera Diseny did not use many of the traditional marketing techniques used in the 1967 version. In August, Jon Favreau had a 7,800 seat arena at a disney fan convention and he had 3 stars of JB16 on stage. Thousands of movie posters were handed out. The fans share this across social media which is free marketing. Jon Favreau wanted to make an old fil

Create front cover of Broadsheet and Tabloid newspaper Example: Daily Telegraph Example: Daily Mirror Broadsheet I wanted to highlight and include the key features of a broadsheet in my newspaper including lots of copy, small cartoons and puffs, and minimum colour. This makes a broadsheet newspaper appear professional and standard, which attracts high middle class (C1) and over audiences. I chose the Daily Telegraph because it is a popular and sophisticated broadsheet newspaper, and I prefer the layout of their front covers. It mainly includes a big main image, with small puffs and lots of copy. My puffs include a small Brexit cartoon which is favoured towards Boris Johnson and a small garden centre advert in the bottom corner. The Daily Telegraph is a right-wing political newspaper, meaning that they will have conservative views on politics. I had to make my headline and language match this so it seems real and informative. My main story I chose was Jer

First News Essay Review: Areas to improve: Terminology Theorists Analysis of Media language

Production decisions: Key Terms: Synergy: Combining 2 companies together e.g Pixar to appeal to new audiences for a mutual benefit. Conglomerate: Multi-mass company who owns other companies - Disney Vertical Integration: When a company  owns another part of production and distribution stage. Horizontal Integration: Using different ownership across the stages. Media convergence: When you use different aspects of media to do the same thing - newspaper advert and movie trailer Mainstream film: Mass appeal, big audiences, main messages, mass companies Conglomerate ownership and mainstream production -The big 'six': Disney, 20th century fox, warner bros, universal studios, Columbia pictures/sony, Paramount. - Jungle Book is made by a conglomerate and mainstream production. The impact is; Ability to attract star marketing- successful actors More time spent on production Access to latest production technology e.g CGI which can be used to make high-quality films M

A brief history of Disney: " I don't make movies to make money. I make money so i can make more movies" - Walt Disney   Walter Elias Disney: December 5 1901- December 15 1966 -Most Acadamy awards- 22 oscard/59 nominees -2 golden globes -Filmmaker, entrepreneur, animator and voice actor -Several films included in national film registry -Took art classes as a boy and became a commercial illustrator at 18. -Made a studio with his brother (Disney Brothers Studio) in 1920, California -Developed Mickey Mouse in 1928  -As the business grew, he developed more skills like technicolour (Results in snow white, dumbo etc furthered the development of animated film) -New animated and live-action developed after World War Two. Early animation: 1927- 1940s In 1927 Disney began his first series of fully animated films featuring Oswald the Lucky rabbit. When his distributor promoted Oswald's rights, Disney altered Oswald's appearance and created a new character:

1967: - American animated musical comedy -Produced by Walt Disney productions -Based on Rudyard Kipling's book- Jungle Book -Release date: 18 November 1968 (UK), 18 October 1967 (USA) -It was the last film to be produced by Walt Disney, who died during the production. The early versions, following Kipling's work, were dark and sinister but Disney didn't want this in the family film- changed production team; the casting employed famous actors and musicians, as well as Disney regulars including Sterling Holloway- Bambi, Alice in Wonderland and Winnie the Pooh -The film initially became Disneys second-highest-grossing animated film in the United States and Canada. -Budget= $4 million -Box office= $378 million -Disney's personal control of the whole studio affected all stages of production and distribution -The standard procedure was to draw characters first then cast the actors but JB reversed it; the drawings were now based on the actors, their voices and their